It’s always a thrill when exciting new formats launch to bolster our suite of engaging ad options. It’s even more thrilling when they build on our already impressive Premium Only Video offering. Video Wraps boost in-article campaigns with a range of creative effects such as text and image animation, resizing video and dynamic content optimisation. You can check out a demo of the desktop version of the format in situ below…
Commenting on the new format, Ozone’s Client Services Director, Emma Cranston said, “Time and time again we have seen advertising across the Premium Web deliver even better results for our advertisers. However, we also know that the creativity of the ads and the capability of our formats is a key driver of engagement, and ultimately results. Ozone’s Video Wrap combines all of this, with a rich canvas for both brand building video campaigns and the required call to action for our advertisers.”
If you’d like to know more about Ozone’s Video Wrap – or any other display or video formats available for use across the Ozone Premium Web platform – then please contact [email protected].