Ozone, the leading digital advertising business, has today announced the addition of Media Figaro’s audiences to its UK platform.
As the advertising sales house of one of France’s leading media groups, Media Figaro brings to Ozone’s Audience Connection platform a powerful portfolio of audiences drawn from more than 13 flagship media brands, including Le Figaro, Gala, Journal des Femmes, and Madame Figaro. With over 35 million monthly readers – nearly two out of every three French people – Media Figaro offers advertisers access to one of Europe’s most influential audiences.
The addition of Media Figaro to Ozone’s UK platform – already home to iconic partners such as Newsweek, CNN, The Washington Post, and The Wall Street Journal – further strengthens the audience activation capabilities available to Ozone advertisers.
Speaking on the partnership, Dipti Patel, Senior Publisher Development Director, Ozone said “We are delighted to welcome Media Figaro into Ozone’s Audience Connection Platform. As one of France’s most storied publishers – with Le Figaro recently celebrating its landmark 200th anniversary – they bring a rich legacy of editorial trust and quality that aligns with our core platform principles. We’re excited to maximise the value of the unique audience connections Media Figaro has built, while offering our advertiser clients another trusted route to many of Europe’s most engaged consumers.”
Karine Rielland Mardirossian, Deputy Managing Director of Digital, Operations and Innovation, at Media Figaro added: “We are very pleased to partner with Ozone. This partnership offers advertisers simple, secure, and premium access to the MEDIA FIGARO ecosystem: leading media brands, more than 34 million unique visitors, built on brand safety and trust. By joining the Ozone platform, we strengthen our ability to activate some of the most engaged and influential audiences in Europe.”
