August grows on autos, education and things to do (m.e Aug 31)
The seven days to Sunday, 3 September drew the month of August to a close, so this week’s Reading the Nation takes a closer look at the key categories showing the most growth last month.
The Audience Connection Platform

The seven days to Sunday, 3 September drew the month of August to a close, so this week’s Reading the Nation takes a closer look at the key categories showing the most growth last month.
The final bank holiday of the summer brings a party atmosphere to revellers across the country. With the Reading and Leeds, and All Points East festivals and Notting Hill Carnival all taking place across the long weekend, it’s no surprise we see engagement with related content take off.
Every year, mid-August presents a time of both celebration and anxiety as school-leavers up and down the country await the results of their A-level, BTec Level 3 and T-levels.
Last week, a nail-biting penalty shootout saw England’s Lionesses progress to the World Cup quarter-finals where a 2-1 victory over Columbia guaranteed them a semi spot.
Meanwhile the return of the Premier League season saw champions Manchester City take on newly- promoted Burnley at Turf Moor, while Harry Kane’s big move shone a spotlight on the transfer window before the September 1 deadline.
Our latest campaign case study shares the results of our partnership with a leading high street bank who briefed us to raise awareness of its support of one of the UK’s biggest Pride marches.
The cost of living crisis has continued as a dominate issue for millions of Brits throughout 2023. This year, as we saw in 2022, our nationwide audience of online readers frequently turn to our trusted premium publisher editorial to navigate the crisis. Our latest insight feature has more.
Ozone – the UK’s premium digital advertising platform built for brands, by publishers – has announced five internal promotions as it welcomes four new additions across the business.
Following the recent launch of our ECOzone sustainability measure, we recently held a client event to discuss the broader workstreams in place to help us create a greener future for our platform.
The tenth series of ITV2’s Love Island concluded last week and engagement with our Reality TV content grew as its loyal fanbase tuned in. While the summer favourite has potentially lost some of its sparkle, it’s still a big draw for younger TV viewers with an estimated three million 16-34 year olds tuning in.
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