The sun might be struggling to come out to play, but sport’s summer sizzler is finally here. Last week’s hugely anticipated kick off for the men’s European football championships boosted reader engagement with our publishers; premium Football punditry. Plus, we have more 2024 Election Insights.

Ozone has commissioned PwC to independently verify the ‘Premium Web Methodology’, the operating principles that underpin the premium publisher alliances’s digital advertising platform, providing a best practice framework for success in the first-party web.

Today, Ozone – the premium digital advertising platform built for brands by publishers – has announced a new partnership with […]

Interchangeable weather aside, Taylor Swifts stormed Edinburgh last week to begin the UK leg of her Eras tour and start the summertime countdown. Elsewhere, Politics continued to grow as the 2024 UK Election entered its third week. Our latest Reading the Nation has more.

Pride month began on Saturday, 1 June to drive reader engagement with related content across the Premium Web, including LGBTQ+ Life and Weddings – more than a decade on from the Marriages (Same-Sex Weddings) Act became law across England, Wales and Scotland.

At our most recent Top Table event for advertisers, we were delighted to welcome Lisa Smosarski, from The Stylist Group, and Beth Gordon from The Independent to discuss how premium publishers campaign for good. In this short write-up, Jhan Hancock-Rushton Ozone’s Client Director, reflects on key takeaways from the event.

It’s on! Last week, a soggy UK Prime Minister Rishi Sunak addressed the nation in the pouring rain outside 10 Downing Street, calling a surprise, snap summer election. With parties from across the political spectrum hitting the campaign trial between now and then, expect reader engagement with Politics to continue to gather momentum.

Go global with Premium World, our new multi-market new multi-market service created exclusively for international planning and buying teams, helping them to activate digital advertising campaigns in multiple markets.

As part of our 2024 partnership with leading ad tech and digital media consultancy Beeler.Tech, we’ll be attending the Navigator London event on Tuesday, 11 June – and we’d love for our UK publisher partners to join us