Last week, the ongoing Easter holidays continued to drive reader engagement with content areas across Ozone’s Premium Web platform, as online consumers sought out ways to spend time off. There was seasonal growth for Movies and Travel content as a result.

The march towards spring – the season where a more optimistic outlook returns to Brits across the country, following the tougher, colder months – is the focus of our latest monthly look back, as we read the nation.

Last week, as Brits up and down the country celebrated the first long weekend of the year, we saw topical news meet seasonal expectations as Pets At Home announced it would stop selling bunnies during Easter weekend to prevent impulse purchases. This increase in Pets engagement, was also accompanied with seasonal growth for Travel, Religion & Spirituality and Events & Attractions content.

Last week, Brits nationwide were shocked and saddened as Catherine, Princess of Wales personally announced her cancer fight, the bravery of her deeply moving statement was hailed. As such, reader engagement with related content, including Medical Health, increased.

Last week’s royal photography blunder captured the nation’s attention as the “where’s Kate” saga continued. There was also expected pre-Easter page views growth for multiple content areas across the Premium Web as Brits turned to our publishers to plan out the upcoming long bank holiday weekend.

With spring around the corner – and the line-up for this year’s Glastonbury revealed – it’s not long until Brits can enjoy some much needed fun in the sun. Kicking of our Summer 2024 Insight Series, we take a look at Sport as you can expect the EUROS and Paris Games to entertain, excite and elate the nation.

In more positive people news for Q1 2024, Angela Decube has been promoted from Senior Agency Sales Partner for MGOMD and OMD to Agency Hub Lead for the entire Omincom agency holding group patch.

Tax cuts teased by the UK Government at the end of February headlined the Chancellor’s Spring Budget last week as a 2% cut to National Insurance was announced. As such, Personal Finance page views increased by almost a quarter.

February gained a day in 2024 as we celebrated a leap year. Little Feb may have fewer days than any month, but it still packs a Super Bowl punch. Ozone Insights & Communications Manager Alex Maude reviews the month that was.