It was a blockbuster week across digital content, with series finales and summer sports igniting a wave of online engagement. TV views jumped 17% week-over-week, led by shocking plot twists in Doctor Who and The Last of Us. Meanwhile, major wins in F1, football and tennis fuelled widespread surges across Sport topics.
Topical News
It was a standout week for Television, with views up +17% WoW as several major series reached dramatic finales. Doctor Who left fans stunned with a jaw-dropping twist, revealing the 16th Doctor as Rose Tyler, the iconic companion of the 10th and 11th Doctors, sending Drama TV views soaring by +72%.
Meanwhile, the much-anticipated season finale of The Last of Us left questions to be answered, fuelling a +19% uplift in Video Gaming content and a 4.3x spike in Simulation Gaming.
News on Tesla sales being down nearly 50% in the EU, alongside Elon Musk’s announcement of leaving his role in the US government, has had a huge impact on Automotive page views, which are up +64%.
Tech & Computing, fuelled by AI fever, is whirring up in page views at +21% WoW. OpenAI’s recent LoveFrom acquisition boosted AI page views by +29%.
Seasonal News
The finale of the 18th season of Britain’s Got Talent saw Harry Moulding take home the trophy, and boosting Reality TV page views by +67%.
As we head into summer, Brits are getting holiday ready – Healthy Living is up +26%, with subtopic Fitness & Exercise boosted a lively +65%.
The beginning of June also marks the kick-off of the summer sporting season, and Sport page views are already up +15%. The Spanish Grand Prix drove a +18% uplift in Formula 1 page views as McLaren’s Oscar Piastri clinched the win.
PSG had a landslide win in the Champions League Final, kicking off a + 18% raise in Football page views. The French Open has seen a smashing +57% uplift in Tennis page views, Finally, Brits rejoiced as Simon Yates cycled his way to victory in The Giro d’Italia, with Cycling page views gearing up +24%.
