Reading the Nation

History making Springboks crown Rugby World Cup success (w.e Oct 29)

History making Springboks crown Rugby World Cup success (w.e Oct 29)

South Africa made history at the Rugby World Cup last week to win back-to-back championships and lift the Webb Ellis Cup for a record fourth time. During the championship, Rugby's share of total Sport engagement has doubled to a 12% overall share as interest has intensified as the tournament unfolded.

Seasonal shift boosts Home & Garden content (w.e Oct 22)

Seasonal shift boosts Home & Garden content  (w.e Oct 22)

With the Indian summer well and truly over, readers up and down the country have been turning to our publishers for top Autumnal tips for their homes. Whether it’s great gadgets, household hacks or energy efficiency, engagement with Home & Garden content has increased by +13% week on week, to levels not seen since the early summer. 

Quarter finals drive rucking huge Rugby growth (w.e Oct 15)

Quarter finals drive rucking huge Rugby growth  (w.e Oct 15)

Thrilling quarter finals matches between eight of the world’s best Rugby Union teams grew engagement with our Rugby content to a record level. More than 10m Rugby page views grew +31% week on week.

Party conferences puts Politics under the spotlight (w.e Oct 7)

Party conferences puts Politics under the spotlight (w.e Oct 7)

Last week, party conference season and a significant Scottish by-election result put Politics in the nation’s gaze. More than 50m page views for the topic were +23% higher than the weekly average this year. Our latest Reading the Nation has more.

Golf up more than ‘fore’ times on Ryder Cup (w.e Oct 1)

Golf up more than ‘fore’ times on Ryder Cup (w.e Oct 1)

Victory for Europe at the Ryder Cup last week sent millions of Sport-loving Brits putty for our Golf content. Our premium publishers’ expert punditry, live round-by-round reporting, analysis and interviews with the winners and losers sent engagement with Golf soaring 4.9x higher week on week.

Autumn line up for TV boosts engagement (w.e Sep 24)

Autumn line up for TV boosts engagement (w.e Sep 24)

Our Television category is our sixth largest by total annual engagement and, last week, the start of the autumn programming schedule grew engagement with the category by +29% as Brits read about the telly that’ll keep them entertained over the winter months.

Apple’s Wanderlust drives Tech engagement (w.e Sep 17)

Apple’s Wanderlust drives Tech engagement (w.e Sep 17)

Last week, the launch of Apple’s latest hugely desirable smartphone, the iPhone 15, and a brace of new wearables at the tech giant’s annual Wanderlust event excited our army of 30m tech fans as we lead into Q4 – the biggest quarter of the year for Tech & Computing.

Sport topics boosted by major tournaments (w.e Sep 10)

Sport topics boosted by major tournaments (w.e Sep 10)

The Rugby World Cup kicked off at the weekend to drive engagement with content about the sport. Up +59% week on week, more than 7m Rugby page views was a high for the year and 2.4x higher than the 2023 weekly average.