The Publisher will upload the applicable Publisher first party data (which may include by way of example, email addresses and internal Publisher IDs) (“Publisher First Party Data”) to the dedicated service instance of Ozone’s nominated clean-room provider’s platform (“Clean-room Provider Platform”) so that the Publisher First Party Data may be matched with the applicable advertiser’s first party data in order to create a custom audience.

Each party shall separately enter into a contract with the Clean-room Provider under which the Clean-room Provider shall act as the respective party’s processor and process the applicable personal data in connection with the provision of the CRM match and creation of the custom audience as described in the paragraph above

Ozone shall in no way be liable for any act or omission of the Clean-room Provider, nor does Ozone give any warranty, whether express or implied, that the provision of the services of the Clean-room Provider comply with applicable law (including without limitation the Data Protection Laws).

Notwithstanding any other terms in the applicable Service Order, it is the parties’ intention that (i) the Publisher acts as an independent controller in connection with the processing of the Publisher First Party Data by or on its behalf prior to the uploading of such data to the Clean-room Provider Platform as described above; and (b) the Publisher and Ozone will then act as joint controllers in connection with the processing of the applicable personal data contained within the custom audience following the uploading of such data to the Clean-room Provider Platform as described above and the Joint Controller Terms available at www.ozoneproject.com/publisher-data-protection-agreement shall therefore apply.

The Publisher has all necessary rights and permissions to upload the Publisher First Party Data to the Clean-room Provider Platform and it shall upload such data to the Clean-room Provider Platform in compliance with the Data Protection Laws.

The Publisher will not upload to the Clean-room Provider Platform any Publisher First Party Data which relates to a data subject who has objected to their personal data being processed by or on behalf of the Publisher (including without limitation for direct marketing purposes).

In the event a data subject subsequently objects to their personal data being so processed or requests that their data Is erased after the applicable personal data has been uploaded to the Clean-room Provider Platform, the Publisher will (i) promptly notify Ozone, and (ii) remove the applicable data subject from the Publisher First Party Data at the next refresh of such dataset on the Clean-room Provider Platform and in any event within one month of such request.