Since launching Premium World last year, we’ve helped multiple advertisers reach curated audiences at a global scale. Utilising Ozone’s deep publisher expertise, Premium World delivers impactful campaigns through our owned-and-operated and hand-selected domestic publishers in local languages – unlocking meaningful reach and connection.
Our latest case studies showcase how a premium auto brand and a global tire leader drove standout results with Ozone’s Premium World international sales capability – connecting with intent-rich audiences through precision, power, and performance.
Auto brand charges ahead in Italy
This iconic auto brand sought to supercharge awareness of its new electric SUV among auto intenders aged 35+, as well as in-market buyers and electric vehicle enthusiasts in Italy. They partnered with Ozone to tap into our network of curated premium, local-language publishers, tailored specifically for Italian drivers – and the results were electric!
Serving over one million impressions across 40 premium Italian-language sites, the campaign accelerated performance. The In-Banner Video hit a standout 0.38% CTR – that’s four times the benchmark! – while our Outstream video drove a VTR 70% above the benchmark.
Global tyre company gets traction in France & Germany
Looking to put its latest wet-weather tire range front and centre in Germany and France, a leading global tire brand teamed up with Ozone to run a high-impact campaign through our Premium World international offering. By tapping into trusted, local-language publishers across both markets, the brand set out to engage drivers where it matters most – and made a strong impression along the way.
The campaign hit top gear, proving the power of premium environments to drive real results. The outstream video raced ahead with a VTR 3x higher than the French benchmark and 2.8x stronger than the German benchmark – performance worthy of the fast lane. Viewability clocked in at 76% versus the agency’s 70% benchmark.
