Thanks to our reach of over 99% of the UK’s online population, Ozone’s single user view of content consumption provides unrivalled insights to the stories that matter to our readers all across the UK.
This week's Reading the Nation: the 7 days to 15th August focuses on our science and environment content as interest in the category intensified with the publication of the United Nations’ Intergovernmental Panel on Climate Change report, which issued a stark ‘code red for humanity’ about climate change.
Among the notable category insights, we have seen:
Daily science and environment page views grow +35% on Monday 9th August - the day the IPCC report was published - with Ozone publishers dedicating high-impact editorial to it
Previously, interest in sustainability-related content piques around key events. In the build up to and immediately after June’s sustainability focused G7 summit, 9.0m average weekly science and environment page views was +16% higher vs. the prior 2-week average
Weekly engagement with our science and environment content and its overall readership grew by almost a quarter (+24%) when flash flooding hit the UK - including many parts of London - in July
For more insight on the other top-performing content topics and articles from across the Ozone platform, download the latest Reading the Nation here.
Sign up to enter our prize draw
If you LOVE Reading the Nation AND want to receive a new issue in your inbox each week PLUS be entered into our prize draw to win a £100 gift card, why not sign up to receive it here.
About Reading the Nation
Reading the Nation will connect you to our broadcast-scale audience - who we see across the Ozone platform in their millions day-in-day-out - to unearth insights into their habits and behaviours when topics start to trend or big stories break.
