Sam Hudson
Welcome to Inside Ozone

INSIDE OZONE is our home for all the latest news, product developments and general team stuff from The Ozone Project. You can filter the content using the tags or search for specific terms.

Welcome to Inside Ozone

Measurement

,

Ozone launches its own attention index to measure campaigns across the platform

,
Ozone launches its own attention index to measure campaigns across the platform

Ozone has launched the Ozone Attention Index, a bespoke measure of advertising engagement that will become a constant feature in all campaign reporting, to give advertisers and agencies greater understanding of campaign performance in our premium environments.

,

Latest Pamco: Ozone's daily audience grows 20% year on year

,
Latest Pamco: Ozone's daily audience grows 20% year on year

Ozone’s daily audience has grown by a fifth annually, with millions more 18+ adults online visiting the platform’s portfolio of premium publisher websites, latest PAMCo data shows.

,

Latest Comscore: Ozone reaches more than 99% of UK online adults

,
Latest Comscore: Ozone reaches more than 99% of UK online adults

The Ozone Project’s near universal reach to UK online adults continued in the final month of 2020, latest Comscore data shows, as the premium publisher digital advertising network reached 99.6% of them.

,

Latest PAMCO: 62% of Ozone's monthly audience visit daily

,
Latest PAMCO: 62% of Ozone's monthly audience visit daily

The Ozone Project continues to reach highly engaged newsbrand and consumer magazine readers as almost two thirds of its monthly audience return every single day, according to 2020’s final wave of PAMCo data released today.

,

Another record audience reach for Ozone

,
Another record audience reach for Ozone

Continuing our 2020 trend of consistent growth, the latest Comscore data shows The Ozone Project to be on an all time high when it comes to reader reach.

,

Latest PAMCO: 64% of our monthly readers visit daily

,
Latest PAMCO: 64% of our monthly readers visit daily

The latest PAMCo results released today shows that 63% of Ozone’s monthly adult audience will visit the alliance’s sites each day, with 91% reading the premium content every week.

,

Latest PAMCo: 63% of our monthly audience visit daily

,
Latest PAMCo: 63% of our monthly audience visit daily

The latest PAMCo results released today shows that 63% of Ozone’s monthly adult audience will visit the alliance’s sites each day, with 91% reading the premium content every week.

,

Record audience for Ozone with near universal online reach

,
Record audience for Ozone with near universal online reach

Thanks to record-breaking audience levels across our publishing partners, the latest ABC data shows The Ozone Project to be on an all time high when it comes to reader reach.