INSIDE OZONE is our home for all the latest news, product developments and general team stuff from The Ozone Project. You can filter the content using the tags or search for specific terms.
Commenting alongside other industry leaders, Ozone CRO Craig Tuck says the latest Advertising Association/WARC expenditure figures points to positive growth, with the UK bounce back outperforming the global ad market.
The Attention Monthly - The Ozone Project’s monthly newsletter - is back to beat the 2021 lockdown blues. January’s jam-packed issue features all the very latest Ozone news and insights.
The Ozone Project’s near universal reach to UK online adults continued in the final month of 2020, latest Comscore data shows, as the premium publisher digital advertising network reached 99.6% of them.
Bill Dennett, Ozone's senior agency sales partners and regional hub lead, talks up the amazing opportunities for Ozone in the UK’s north following the launch of our Manchester office.
Reacting to the IPA Bellwether Q4 2020 report, Ozone CRO Craig Tuck points to a cautious optimism for the months ahead, and the importance for marketers to ensure their ad spend ends up in quality digital environments.
Money matters to UK consumers in Q4 as interest in personal finance content soars by 83%, our analysis of Ozone’s premium publisher first-party data shows.
Bryan Scott, Ozone’s Marketing Communications Director, talks to our campaign effectiveness research partner, Brand Metrics, about the importance of brand building measures in assessing our campaigns.
