Sam Hudson
Welcome to Inside Ozone

INSIDE OZONE is our home for all the latest news, product developments and general team stuff from The Ozone Project. You can filter the content using the tags or search for specific terms.

Welcome to Inside Ozone

Insights

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COP26 shows sustainability matters (w.e 7th Nov)

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COP26 shows sustainability matters (w.e 7th Nov)

Reading the Nation, for the 7 days to 7th November, focuses on COP26 and sustainability content as last week’s climate change conference kick off drove engagement with related content, including an additional +12% weekly page views growth for our science category.

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Ozone study shows clear link between attention paid to quality content and accompanying ads

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Ozone study shows clear link between attention paid to quality content and accompanying ads

New Ozone study with Lumen Research demonstrates clear link between quality of attention to content and quality of attention to accompanying ads, with the analysis highlighting significantly more attention is paid to ads appearing on premium publisher websites.

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Sunak slides up personal finance (w.e 31st Oct)

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Sunak slides up personal finance (w.e 31st Oct)

Reading the Nation, for the 7 days to 31st October, focuses on personal finance as last week’s autumn budget drove a record weekly audience to the category and boosted engagement with the content.

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Heat pumps heat up home & garden (w.e 24th Oct)

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Heat pumps heat up home & garden (w.e 24th Oct)

Reading the Nation, for the 7 days to 24th October, focuses on home & garden category as last week’s news that the UK Government will offer £5,000 grants to homeowners making the switch from gas boilers to more sustainable home heating solutions drove a record weekly audience to the category.

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Brands bring christmas 2021 plans forward

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Brands bring christmas 2021 plans forward

Brands will launch their Christmas advertising campaigns earlier this year as consumers bring their festive planning forward, according to more than half of agencies surveyed by The Ozone Project.

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Infinity page views and beyond as science lifts off (w.e 17th Oct)

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Infinity page views and beyond as science lifts off (w.e 17th Oct)

Reading the Nation, for the 7 days to 17th October, focuses on science as last week’s tale of two Williams - one a royal and a future king; the other a famed former fictional starship captain - rocketed our weekly engagement with the category to top performer.

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Ozone's road to energy efficiency

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Ozone's road to energy efficiency

Innovation from within our Product & Engineering team shrank our energy footprint by c.65% overnight. Lucas Kaminski explains how in this blog post.

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The nation asks us, whats app'ning' (w.e 10th Oct)

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The nation asks us, whats app'ning' (w.e 10th Oct)

This week's Reading the Nation, for the 7 days to 10th October, focuses on our technology and computing content as the nation turned to our trusted news and entertainment sources during Facebook’s 6-hour outage on Monday 4th October.