INSIDE OZONE is our home for all the latest news, product developments and general team stuff from The Ozone Project. You can filter the content using the tags or search for specific terms.
This week's Reading the Nation: the 7 days to 8th August looks back at some of the big stats from the last 5 weeks of British sporting success, as our footballing, tennis, rugby and Olympic heroes lifted the mood of the nation.
This week's Reading the Nation: the 7 days to 1st August focuses on sport as Team GB’s continued successes at the Tokyo Olympics has fired up Ozone’s audience engagement with the category.
The second white paper in our Better Future Series, Effective Measures Of Success In Digital Advertising, explores new ways to measure success in digital advertising and introduces our Ozone Attention Index.
This week's Reading the Nation: the 7 days to 25th July focuses on our style & fashion category as ‘Freedom Day’ gave Ozone’s millions of style & fashion fans the ideal opportunity to read about the very latest post-lockdown essentials.
Watch the second session of our Better Future Series and download the accompanying white paper on ‘Effective Measures of Success in Digital Advertising’.
Ozone has launched the Ozone Attention Index, a bespoke measure of advertising engagement that will become a constant feature in all campaign reporting, to give advertisers and agencies greater understanding of campaign performance in our premium environments.
The Attention Monthly returns in July with a sizzling issue featuring all the latest news and insights from the Ozone team, including the debut of our Outcomes product and a focus our latest, white-hot insights.